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At the IPM, we educate current and future promotional marketers by making available qualifications that matter and make a difference to the campaigns you develop daily.
Educational programmes from the IPM have helped form the basis of promotional marketing practice for over 80 years.

We, at the IPM provide qualifications which have been constructed and delivered by industry experts.  The qualifications have been designed to improve the skills-base of practitioners in all matters relating to promotional marketing.


Legal Code Certification (LCC)
The LCC ensures that everyone is fully aware of the legal requirements and advertising codes that underpin the work you do.  With text prepared by Lewis Silkin and the IPM Legal and Education teams, the course provides up to the minute e-learning centered on the CAP Code.

Summer/Autumn 2016

IPM Incentive & Motivation Diploma
The IPM Incentive & Motivation Diploma provides a good overall understanding of Incentive & Motivation and is a qualification that is recognised by the industry at large.  It is the aim of the Diploma to increase standards of professionalism in the industry and provide a benchmark for employers.
Course Start Date - 23rd May 2016

IPM Diploma
The IPM Diploma is considered by the industry itself to be the best possible grounding for those responsible for running promotions of any sort.  The IPM Diploma covers all aspects of planning, implementing and evaluating campaigns that change consumer behaviour.
Course Start Date - 30th September 2016

IPM Certificate
The IPM Certificate is a key qualification for the Promotional Marketing industry, based around two seminars with supporting study notes.  The seminars are held in October and December 2016 and candidates will make written submissions by mid February.
Course Start Date - 26th October 2016

Questions or Queries? Please call the Education Team on 0207 291 7735 or email to annak@theipm.org.uk

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