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Appropriate targeting of marketing communications

Friday October 5, 2018 at 8:56am

Helen Hart, Regulatory Affairs Manager, IPM

The ASA has recently ruled on a series of HFSS advertisements in different media, as well as gambling advertisements.  The common theme of those adjudications was that the ads concerned had not been targeted correctly.  CAP also wrote to the gambling industry in October 2017 to ask it to amend or take down “freely accessible” advertisements that were of particular appeal to children.

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» Categories: Legal, CAP