In this regular item we catch up with one of our members and headline sponsor of IPM CONNECT 2019 on 19th June, Worldwide Special Risks...
Tom Stagg, Sales Manager
of Worldwide Special Risks, based in St Albans, Herts and the Lloyd’s
insurance building tells us what they’ve been up to over the past few months, his thoughts on the future and challenges facing the Prize Promotion
industry, and what he’d say to a senior new business target if he had 30
seconds with them in a lift.
Tom, thanks for talking to us. How are things going at Worldwide Special Risks
at the moment?
TS: It’s both a really
interesting and challenging time for us. We’ve invested heavily in our staff,
products and technology this year and its great fun seeing how the company is
evolving and growing. Typically British, as the shadow of Brexit looms large
we’re keeping calm and carrying on!
is your business developing and evolving – any interesting plans for the rest of the year you
can share with us?!
2019 is an incredibly exciting year for us, we’re currently revamping our
website and developing some new digital promotions with insured prize funds.
We’ve got a huge summer/year of sport ahead, with the Cricket & Women’s
Football World Cup already underway – and the Rugby World Cup later in the year
keeping us all occupied. We’re seeing a lot of agencies and clients tailor
campaigns alongside these events, which is right up our street.
What are your thoughts on the future and challenges facing the Prize Promotion
TS: We’ve been
underwriting prize insurance for over 20 years, so we’ve grown up alongside the
digital age, evolving and embracing the challenges we all face. With that in mind
we’re constantly learning from agencies and clients as they mould the
promotions and risks that we’ll eventually underwrite. Our new tablet game is
the first in a range of customizable solutions perfect for experiential
marketing events and fan parks, and by embracing technology we’re aiming to
help take promotions into the field.
A lot has been said about trust
and transparency in the industry, which is great, and rather than wallowing in
negative press we’re using it as a Launchpad to be loud and proud about our
promotions – where we can be honest and forthcoming about the campaigns,
whether it be success stories or crystal clear policies.
find yourself in a lift with a new business target, you've got 30 seconds to
make an impression on behalf of Worldwide Special Risks - what would you say
I’d probably crack an elevator joke – they work on so many levels.
so much for your time Tom – have a great day!
You can get in touch with Tom Stagg at the IPM CONNECT 2019 on 19th June by registering here.