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Brand & Deliver curates W Hotel cinema season

Wednesday October 22, 2014 at 4:05pm
Brand & Deliver has been appointed by boutique hotel W London to curate the W Film Club, to generate awareness of the Leicester Square-based hotel’s private screening room among Londoners, hotel guests and the film industry. Brand & Deliver is a full service creative marketing agency with expertise in experiential, digital, film, design, partnerships and promotions. Running annually from October to March, the fifth season of the W Film Club will offer filmgoers a diverse collection of current movies such as Northern Soul, Third Person and Brad Pitt’s new WWII film Fury. Customers will enjoy complimentary popcorn in the luxury of a boutique 37-seat screening room in the heart of Central London, with the W London cocktail bar for pre-film drinks. Jemma Ballantyne, director of marketing at W London, says: “Brand & Deliver helped us conceive the idea of a Film Club, which is the perfect way to publicise our luxurious screening room. We look forward to working with them to develop the concept over the coming season with a fantastic line up of films and special events.”
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