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Original Source signs up to partner The Color Run UK

Friday June 5, 2015 at 9:32pm
Shower and bath product brand Original Source has signed up as the Official Personal Care Partner for the 2015 The Color Run event series. Following worldwide success over the past three years and boasting an incredible 85,000 happy UK ‘Color Runners’ taking part in 2014 alone, The Color Run UK will take its world famous colour party across the UK this summer. This summer, Original Source will be getting people ready for The Color Run with great content, fun activities and opportunities to win prizes on Facebook and Instagram. At the events, Original Source will be taking over the yellow color station, giving runners a dose of lemon fragranced intensity and a shower of yellow powder as they pass through. At the Finish Festival there will be free samples for runners so they can continue the experience with an intense clean up at home in the shower. The news follows recent announcements that Capital will return as a media partner for the event, while Ocean Spray has joined The Color Run family as ‘Official Beverage & Snack Partner’. The Color Run is a 5 kilometre untimed course, allowing runners to choose their own pace and running style – or walking, jogging, skipping and dancing. The rules are that participants have to wear white at the start of the race – as they progress, they will be covered in colour. The event finishes up with an after party with a festival atmosphere with even more colour to boot. James Robinson, MD of Challenger World, says: “The addition of Original Source as a sponsor of The Color Run event is a really exciting prospect, the energy and enthusiasm behind the brand and the opportunities and ideas they have for the event is fantastic to see. We’re really looking forward to working with them over what’s shaping up to be an incredible summer!” Dates announced for The Color Run UK Tour 2015 include: Sunday 7th June 2015 London, Wembley Park Sunday 5th July 2015 Manchester, Etihad Stadium Saturday 15th August 2015 Birmingham, NEC Sunday 30th August 2015 Belfast, Titanic Quarter Saturday 10th October 2015 Brighton, Madeira Drive Registration is open at www.TheColorRun.co.uk
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