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Seven British agencies win at the IMC European Awards 2017

Thursday November 23, 2017 at 5:33pm

2 gold, 3 silver and 10 bronze trophies were awarded to seven British agencies. The winning agencies were selected after two rounds of judging in a European competition of the best integrated marketing campaigns selected at national level across Europe. 

Gold awards were given to TracyLocke for the campaign Dolce by Ferrero Rocher (Event Marketing) and Toucan for the campaign Peperami Stunt Animal in the Angry Birds Movie (Sponsorship/Joint Effort/Tie-in).

Three silver awards were handed out. TracyLocke won for their campaign Dolce by Ferrero Rocher (Brand Building). ignis won for Jameson #BeOriginal360 (Branded Content) and RPM for Only One Captain Morgan (Innovative Idea or Concept).

Ten bronze trophies were awarded. TLC Marketing won two awards for their campaigns Relish Rewards (B2B, Loyalty Marketing) and Giant Chip Fork (B2B, Direct 1:1) each. Two were given to ignis with Jameson #BeOriginal360 (Digital Communications, Innovative Idea or Concept). Haygarth also received two awards for the Clarins Urban Oasis campaign (Event Marketing, Innovative Idea or Concept). Each of the following agencies received one bronze award: TracyLocke for Dolce by Ferrero Rocher and Brand & Deliver Marketing with Join the Radeon Rebellion.

John Sylvester, IPM Chairman commented "The exceptional work awarded to U.K. agencies this year shows the breadth and creative scope of our talent here and at the IPM we will continue to support this important European award programme." The IPM are Members of EACA and a key representative of the IMC Council. 

Overall 85 winners have been selected in this year’s IMC European Awards for Integrated Marketing Communications, representing 32 agencies from 7 countries. Czech Republic took the lead with 21 trophies.

For a full list of British trophy winners click here.

The IMC Awards are only available for entry from the UK if you are an IPM Award winner from the current year. To find out more about the IPM's Award schemes and to attend the IPM Awards 2018 launch event in December, please contact the Awards team on 020 3848 0444.
» Categories: General, Awards