In the UK, political Advertising is governed by no one - The Drum's opening words for a debate taking place today for a subject that was kicked off again after the Brexit vote and the recent Election.
The IPM held a dinner at the House of Lords in 2017 to debate this very topic and IPM's Board Director and previous Chair, Graham Temple has pursued this subject area, engaging industry influencers to keep exploring the debate.
The Drum are holding a debate today at 5pm as part of their presence at Ad Week Europe and state that the debate is needed to determine what should happen next.
While Kellogg’s, Unilever, Tesco and every other brand promise is watched over carefully, the promises of those who Govern Britain can be advertised without care to a public, which causes confusion and disillusion, i.e. the promise that £350m a week would be spent on the NHS should Brexit become a reality.This debate will see two sides argue for and against the motion - Political advertising in Britain should be regulated - featuring a number of political and Advertising professionals.
To find out more about what The Drum are doing, click here to register for an invite.