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Below are a list of recent news articles courtesy of PromoMarketing.info. Click a news story for more details.

Friday October 19, 2018
Role:Membership ExecutiveCompany:The IPM (Institute of Promotional Marketing)Based:Holborn, LondonSalary:Depending on your experience (plus discretionary performance bonus paid/month)Reportingto: Membership ManagerAPPLY BY SENDING YOUR CV AND COVERING NOTE TO sidiqah@theipm.org.ukAreyou looking for a marketing role that has a unique perspective? Do you have 12 months’experience in the industry? Do you love working with people and have aninq.... Read More..
Wednesday March 28, 2018
The Institute of Promotional Marketing (IPM) has todayannounced the appointment of Paul Cope to join the IPM’s Executive team to leadthe organisation forward. Paul Cope joins with a heavyweight marketing careerunder his belt, having worked client and agency side with a wealth ofpromotional and integrated experience to add to the IPM’s talent base.Paul’s appointment as Managing Director is announced ascurrent IPM lead, Carey Trev.... Read More..
Thursday March 22, 2018
On Wednesday 21st March, TheDrum held a heated debate as part of Advertising Week Europe, on the question:should UK political ads be better regulated? The panel explored arguments bothfor and against the notion of improved regulation.The IPM held a debate on the samequestion in 2016 in The House of Lords following the UK’s referendum on exitingthe EU, featured speakers Lord Black, Lord Saatchi and other notables from theindustry. IPM Board .... Read More..
IPM members asked to respond to ‘timeTo’ survey
Thursday March 22, 2018
timeTo, analliance between the Advertising Association (AA), marketing industry charityNABS and networking group Women in Advertising and Communications, London(WACL), has been launched to investigate issues of sexual harassment in theadvertising and marketing industry and come up withtimeto positive steps to stamp itout.timeTo officially launched on March 12th 2018. Client body,the Incorporated Society of British Advertisers (ISBA), and ad indus.... Read More..
Wednesday March 21, 2018
In the UK, political Advertising is governed by no one - The Drum's opening words for a debate  taking place today for a subject that was kicked off again after the Brexit vote and the recent Election. The IPM held a dinner at the House of Lords in 2017 to debate this very topic and IPM's Board Director and previous Chair, Graham Temple has pursued this subject area, engaging industry influencers to keep exploring the debate. .... Read More..
Now hiring: Membership Manager to join the IPM Team
Wednesday March 21, 2018
Searching for a marketing career that has a unique industry perspective? We are always on the look out for bright talented marketers with a passion for marketing, promotions and the industry in general.Do you love driving engagement? Have a knack for understanding the needs of others and bringing the right solutions together? You might be our next Membership Manager. The IPM team is expanding and we're looking for the next addition to our Me.... Read More..
ASA announcement on research into consumer understanding of reference pricing in advertising
Wednesday March 14, 2018
The ASA recently completed research into consumer understanding of reference pricing (e.g. ‘strikethrough’ prices, ‘was-now’ prices and RRP’s).  This showed that consumers have limited understanding of pricing practices in general, and reference pricing in particular, and have an expectation that reference prices are regulated and can therefore be trusted.  The research also supported the ASA&rsqu.... Read More..
Wednesday March 7, 2018
The annual call for IPM Awards, which was extended last week due to poor weather, ends today. Richard Pink, Head of Awards, urges entrants not to leave it until the last minute and seek support with submissions today. Pink commented 'If you've hit that deadline fever point today - call us as we are here to help!' Entrants are encouraged to get any entries due to be submitted today started as soon as possible via the IPM Awards platform,.... Read More..
Saturday February 24, 2018
Marketers are reminded that the IPM Awards 2018 close on February 28th 2018.Representing the best of the best in the marketing world, 2018 has seen the IPM add several refreshed and new categories to reflect shopper marketing disciplines and a wide range of experiential, partnership and innovative categories.With a detailed Awards Handbook, brands and agencies are encouraged to start their entries as soon as possible on the IPM's new Awards platf.... Read More..
2018 IPM Board Election Results Announced
Thursday December 21, 2017
Following recent Member driven Board elections, the IPM is pleased toannounce the results.Kim Robinson, European Marketing Services Manager at Kraft Heinz iselected, having previously served on the IPM Board. She is joined by MikeDando, EMEA Advertising and Promotions Manager at Epson Europe and Andrew Rae Headof Promotions at specialist agency, Black Tomato. John Sylvester, IPM Chairman, comments “I am delighted to welcome Kim,Mike and And.... Read More..
IPM 30 Under 30 2018: The Final Number Revealed
Sunday November 26, 2017
With outstanding entries from IPM Members, we are delighted to announce the 30 Under 30 entrants who are joining the IPM's Programme in 2018. Sponsored by Sodexo, the IPM champion the professional development programme for the up and coming in the industry, only open to IPM Members. Candidates were asked for clear reasons to state why their inclusion on the programme would make a difference to their professional and personal development, tog.... Read More..
Seven British agencies win at the IMC European Awards 2017
Thursday November 23, 2017
2 gold, 3 silver and 10 bronze trophies were awardedto seven British agencies. The winning agencies wereselected after two rounds of judging in a European competition of the bestintegrated marketing campaigns selected at national level across Europe. Gold awards were given to TracyLocke for the campaign Dolce by Ferrero Rocher (Event Marketing)and Toucan for the campaign Peperami StuntAnimal in the Angry Birds Movie (Sponsorship/Joint Effort.... Read More..
IPM seeks new addition to team
Sunday November 19, 2017
The IPM is on the hunt for a new addition to the team to support it's Members.As part of the IPM's growth strategy, the Executive team is looking for a Membership Manager to join the team. An exciting  role working with the best brands, agencies and service agencies across the UK, applicants are being invited to apply for the role. Applications will be open until mid-December 2017.With the chance to help expand the strategic reach of the IPM.... Read More..
Thursday November 9, 2017
The sharp decline in business confidence in the European advertising and marketing sector during the first half of 2017 appears to have halted as business confidence grew slightly in the third quarter of the year, according to the latest European Advertising Business Climate Index, issued by the European Association of Communications Agencies (EACA).In their latest report, EACA shows that business confidence in the ad industry increased from +2 i.... Read More..
IPM Measurement Framework Launched
Wednesday October 11, 2017
IPM MEASUREMENT FRAMEWORK The IPM are excited to announce the next stage in theirquest to drive an industry-agreed effectiveness model.  Over the past year they have been focused ona work-stream to measure experiential as currently there is no standard,industry-agreed approach to experiential evaluation and therefore noconsistent and credible yardstick for comparisons. The research modelis in a 12-month test & learn phase and t.... Read More..