The IPM COGS 2014 Entry Categories
The IPM COGS Awards 2014 recognises those companies that provide the 'nuts and bolts' elements which make great campaigns work.
The IPM Awards programme recognises great campaigns, and rewards the client marketers and creative people who come up with the ideas that get consumers to take notice and do something. But campaign-based awards schemes seldom recognise the contribution made by services providers, which is why the IPM created The COGS awards in 2014
For the IPM COGS 2014, there are three special categories (Company of the Year, Individual of the Year and Rising Star) and 13 industry categories, covering the key promotional marketing service sectors.
Entry for The IPM COGS 2014 is now closed; the shortlist will be announced on August 15th, and the trophies will be awarded at a Gala Lunch to be held at the Grange Hotel, St Pauls, on September 19th.
of the Year
of the Year
(* NEW for 2014)
- Coupons (* NEW for 2014)
- Digital: Mobile
- Digital: Online
(* NEW NAME for 2014)
- Direct Marketing Services
and Event Services (* NEW NAME for 2014)
- Handling and Fulfilment
- Loyalty Programmes
- Print Management
Incentive and Reward Management (* NEW NAME for 2014)
- Risk Management
You can find details of what kind of companies are eligible to enter each category here.
To find out more about the different criteria, click on the links below:
Company of the Year
Individual of the Year
There is also an additional special award, which cannot be directly entered, which is also new for 2014.
This Grand Prix award, the Golden COG, will be chosen from winners of the specialist industry categories (numbers 4 to 16 above). The winner of the Golden COG will be the entry which, in the judges' opinion, exemplifies best practice in promotional marketing.