IPM Awards guests raise more than £10,000 for CoppaFeel! charity
The Institute of Promotional Marketing is delighted to
announce that a special fundraising game – Booby Bingo – at the IPM Awards 2014
Gala Dinner last week raised more than £10,000 for the organisation’s chosen
The total amount collected
from the sale of Booby Bingo game cards on the night, plus extra cash raised
from a post-awards session where guests could have themselves filmed in
slow-motion on Bouncing Booby Space Hoppers, was £10,122, well outstripping
last year’s total of £7,000.
CoppaFeel! is the only
charity in the UK specifically dedicated to raising awareness about breast
cancer amongst young people (particularly those aged 18 to 30), and there is a
significant cross-over between its target audience and people working in
Above, left to right: IPM Chairman Becky Munday, Kris Hallenga, Founder of CoppaFeel!, IPM Vice-Chairman Graham Temple
Guests at the awards ceremony
were offered the chance to buy special Booby Bingo game cards, for a minimum
donation of £20. That allowed them to take part in a special Bingo game
conducted by celebrity host Simon Evans, with more than £5,000 of prizes to be
Third prize was a Panasonic
3D-LED Smart TV, kindly donated by Mando. Second prize was a Sky+ HD package,
including Sky+ HD Box and a year’s subscription to Sky’s top TV package,
donated by Sky. First prize was a two night stay in the Luxury Mayfair Suite at
the London Hilton, worth more than £3,500.
After the awards ceremony
concluded, IPM guests were invited to try out some Bouncing Booby Space Hoppers,
have themselves filmed in slow-motion and post the resulting video to social
media sites to show their support for CoppaFeel!
Pictures from last week’s THE
AWARDS 2014 gala dinner are now on the IPM’s Facebook page, while video of awards guests in slow-motion on the Bouncing Booby Space Hoppers is now on the IPM’s YouTube channel.