What promotions can run in
This is a
complex area and would advise anyone looking to run promotions across
European markets from the UK to seek advice from the IPM Legal Advisory
Service. We would draw your attention to the following links.
Links to Legal Services commentary on the EU
Unfair Commercial Practices Directive (UCPD) and the decisions made by the
European Court of Justice invalidating national laws overriding the directive.
specific advice in individual countries still contact the Legal Services team in the first
For advice on non-legal promotional marketing matters in these
markets you may wish to contact the individual country bodies.
AUSTRIA: Austrian Federation of Sales Promotion, Andrea Feichtinger-Tassul, firstname.lastname@example.org
BELGIUM: AAC Expert Group - Stephan Smets www.accbelgium.be
Association of Communications Agencies (HACA) - Christs Damalas email@example.com
IRELAND: APMC, Padraig Smith, Chairman firstname.lastname@example.org
POS Marketing Association e. V. (POSMA) Peter Draeger email@example.com
ITALY: Assocommunicazione Settore Promozione, Incentivazione e Servizi di Marketing Marco Gualdi, firstname.lastname@example.org
SPAIN: Asociacion Espanola de Agencias de Marketing
Promocional, Oscar Gil, Oscar.Gil@momentum-spain.com
Dutch Dialogue Marketing Association, Kees-Jan