Glenfiddich Unlearn Whisky
Unlearn Whisky Mystery Shopping
Terms and Conditions:
1. This promotion is open to staff, aged 18 or over,
working at venues participating in the ‘Unlearn Whisky’ campaign (the “Venues”)
excluding employees of William Grant and Sons and their immediate families,
their agents or anyone professionally associated with the administration of this
Dates: 01.05.18 – 31.10.18 (“Promotion Period”).
3. To Participate: when asked by a mystery shopper for
a single malt whisky during the Promotion Period, staff at the Venues (the
“Participant”) will be assessed on two criteria; (1) the Participant must
recommend Glenfiddich 12 Year Old when asked for a single malt whisky and (2)
the Participant must recite one of the three approved brand facts.
4. Approved brand facts are (1) Glenfiddich is the
World’s Most Awarded single malt scotch whisky, (2) Glenfiddich 12yo is light
and fruity with a hint of pear and (3) Glenfiddich is Gaelic for ‘Valley of the
5. 1,000 venues will be mystery shopped during the
Promotional Period. The visit will occur within four weeks of the Unlearn
Whisky POS kit being dispatched. A maximum of one bartender will be tested at
each mystery shopped outlet.
6. Participants will be “Successful” if they meet at
least one of the two criteria set out under point 3 above. Successful
Participants will be awarded an Individual Reward per criteria fulfilled and for as long as stock lasts. Rewards will be
handed to the Participant immediately after the mystery shop.
7. Individual Reward: is a £5 Amazon.co.uk Gift Card.
Participants can win up to £10 in Amazon.co.uk Gift Cards. There are 1,000 £5
Amazon.co.uk Gift Cards available.
8. Prize Draw Reward: Each successful Participant mystery
shopped before 31.07.18 will also be entered into a draw to win one of five
pairs of VIP tickets to the Glenfiddich Festival Experiment (Dufftown, 09.09.18 - 10.09.18). Prize
includes: standard class travel within the UK, entry tickets, and one nights
accommodation at the campsite for two people. Both guests must be aged 18 or
9. Prize Draw Winner Selection: the name of the
Successful Participant will be submitted into a prize draw to be conducted by
an independent body within 7 working days of 31.07.18. Winners will be notified by telephone. Winner must respond to the initial
communication within 7 days, confirming compliance with these terms and conditions
and eligibility and acceptance of the prize. Failure to comply with this
timeframe may result in disqualification of that winner and the prize being
awarded to a reserve selected in the same manner.
10. In the event of unforeseen
circumstances, the Promoter reserves the right to substitute the prize for an
alternative of equal or greater value. The Prize is not transferrable and
cannot be exchanged for cash. The Promoter reserves the right to hold void, cancel,
suspend, or amend the promotion where it becomes necessary to do so.
11. The Promoter will only use the personal details
supplied by the Participants for the administration of the promotion and for no
other purpose, unless we have your consent. The Promoter will
only use personal data submitted by Participants in accordance with its Privacy
12. Winners may be required to participate in
publicity arising from the promotion. Photos of winners may be used for promotional purposes.
13. The names of the winners will be available between
31.10.18 and 31.12.18 to anyone requesting this information by sending an email to firstname.lastname@example.org, with “Unlearn Whisky Winners”
in the subject line.
The Promoter: William
Grant & Sons Limited, The Glenfiddich Distillery, Dufftown, Banffshire,