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How to use the Legal & Compliance Team

It's simple. To access our team of Promotional experts, just follow the steps.


STEP 1

Send in your promotional campaign (T&Cs, artwork, Facebook posts – anything and everything you like!) to the team by email at legal@theipm.org.uk. Not sure what to send? Just call the Legal Team on 020 3848 0444.

STEP 2

Let our team work their magic. They consider the relevant laws and the CAP Code. 

STEP 3

You will receive a response from the team asap. We aim to get back to you within 24 hours of your submission.  

STEP 4 

You get up to four (4) written responses as part of the review and approval service so feel free to ask our team any questions you like!  


REMEMBER  You can get up to 2 free legal review & approvals as part of your IPM membership  (and when you renew annually) and after this, you can purchase bulk review and approvals at a significant discount. IPM Members only qualify for discounts. Please note that the European Legal Review & Approval is not included within bulk review prices or the 2 free cases included within IPM membership.

As IPM Members, you have access to our legal helpline where you can speak to our legal team at any time regarding any aspect of your promotion.

Got a non-promotional legal problem? You have access to a free 15 minute telephone consultation each month with our partner law firm, Lewis Silkin as part of your IPM Membership.‚Äč


The IPM Legal & Compliance service can either be accessed on an ad hoc pay-as-you-go basis or by pre-paying for a number of ‘Cases’ in advance. See Legal & Compliance Case Charges

A Case will relate to one specific promotion and will begin when promotional copy is submitted to the Legal & Compliance team. Each case comprises up to 4 written responses relating to that specific promotion. Should further responses be required (for instance, if multiple channels with multiple copy variations are involved), the consultant will advise that a further case be charged for.

How does it work? If you want to have any copy approved or want to discuss a concept, mechanic or legal issue with the team you can start the process by emailing us at legal@theipm.org.uk or calling us on 020 3848 0444.