Promoting the power of promotional marketing

The Institute of Promotional Marketing is the only self-regulating body that governs promotional marketing in the UK. We’re here to serve you.

Become a Member to unlock a range of benefits to help your business thrive

Member Benefits

Membership

Whether you’re a freelancer, service provider, agency or brand. The IPM has a choice of memberships to fit your needs, all boasting benefits to ignite your promotional marketing. Be a part of a national community and connect with a wide network of promotional marketing businesses.

Awards

The IPM Awards return on Friday 18th September 2026, bringing the industry together to celebrate the very best in promotional marketing.

Join us at the iconic Nobu Hotel London Portman Square for an afternoon of celebration, networking and recognising this year’s outstanding achievements.

Entries have now closed. Tickets are on sale now. Shortlist announced soon!

Legal Services

We are committed to ensuring promotional marketing techniques are carried out with truth and honesty. Acting in the interest of our members, the industry and consumers, our legal advisory service helps ensure your campaigns are compliant with the CAP code.

Education

Whether you’re starting out or building on existing experience, the IPM offers dynamic education designed to strengthen skills, build confidence and support career growth. With industry led learning and real world insight, our programmes help professionals stay ahead in promotional and experiential marketing.

The IPM Awards 2026 take place on Friday 18th September 2026 at the iconic Nobu Hotel London Portman Square. Join us for an afternoon celebrating the very best in promotional marketing, as we recognise the outstanding campaigns, brands, agencies and individuals shaping our industry.

Tickets are on sale now for this unmissable event. Secure your place today and celebrate with the industry’s leading professionals.

Latest News

All the latest news at your fingertips

Being an
IPM Member

Being an IPM member being a part of a community, dedicated to driving positive change within promotional marketing, developing professional knowledge and growing your business.

Raise your business and personal profile

Become a part of our communities, share business success, take part in judging for the IPM awards or even contribute insight and knowledge on IPM training courses and webinars to grow your business.

Network and grow your business

Showcase your business amongst our network of members, and get access to exclusive networking events and opportunities.

Get recognised for your achievements

Established over 40 years ago, members enjoy discounted entry and tickets to The IPM Awards, celebrating the outstanding work from across the industry. Discover the IPM Awards.

Secure piece of mind

Utilise the IPM Legal Advisory Service to ensure your campaigns run as successfully as possible. Members can benefit from a range of offers including significant bulk case purchase discounts.

Protect
Promote
Progress

About Us

The IPM act as the voice for the promotional marketing industry, working alongside other bodies to ensure the representation of interests for the industry, our members and consumers.

Protect
Promote
Progress

Find Out More

We promote the power and evolution of promotional marketing.

We protect brands, agencies, service providers and consumers. Ensuring campaigns are honest, truthful and decent.

We champion progression in the sector, driving the interest and values of our members.

Personal Membership

  • Feature your services as part of our member directory
  • Members exclusive awards entry price
  • Access to member content and features
  • Exclusive access to networking events
  • Discounted IPM courses
  • Join a community
  • Access CORE – Experiential On-site, Insights.

*For freelancers / individual directors

Corporate Membership

  • 1 free legal case
  • Member’s exclusive awards entry price
  • Access to member content and features
  • Exclusive access to networking events
  • Discounted IPM courses
  • Join a community
  • Access to IPM service provider database
  • Access CORE – Experiential On-site, Insights.

*For businesses with < £1m turnover agencies

Full Rate Membership

  • 2 free legal cases
  • Member’s exclusive awards entry price
  • Access to member content and features
  • Exclusive access to networking events
  • Discounted IPM courses
  • Join a community
  • Access to IPM service provider database
  • Access CORE – Experiential On-site, Insights.

*For businesses with > £1m turnover agencies

Join the IPM

Join Now

Are you interested in becoming a member of the IPM? Benefit from a wealth of thought leadership, networking opportunities, education offerings and more. To request information on becoming a member, please contact membership@theipm.org.uk.